Lead Generation Specialist

Job Title: Lead Generation Specialist

Company: CardMasters Philippines

Location: Cagayan de Oro City (On-site)

Employment Type: Full-time

About CardMasters Philippines

CardMasters Philippines is one of Mindanao's most established printing, signages, and corporate customization companies, with branches in Cagayan de Oro, Cebu, and Makati. For over two decades, we've served corporate clients, government institutions, and multinational accounts across the Philippines — producing awards, plaques, signages, corporate giveaways, garments, packaging, and large-format prints.

We are now expanding our corporate sales engine and looking for a sharp, driven Lead Generation Specialist to help us identify and connect with the next generation of Class A clients across Mindanao and beyond.

The Role

As a Lead Generation Specialist, you will be the first point of contact for prospective corporate clients. Your job is to identify companies, organizations, and institutions that fit our Class A account profile, reach out to them through phone, email, and LinkedIn, qualify their potential, and book discovery meetings for our sales team.

This is a hunter-focused role — you won't be closing deals or attending field meetings. Instead, you'll focus on what you do best: opening doors. Your work directly fuels the company's sales pipeline and revenue growth.

Key Responsibilities

• Research and build prospect lists

• Conduct outbound outreach via phone calls, emails

• Qualify leads

• Book discovery meetings between qualified prospects and the field sales team

• Maintain accurate records of all activity in the company's CRM

• Coordinate with sales representatives to ensure smooth handoff of qualified leads

• Track and report weekly activity metrics: outreach volume, meetings booked, qualified handoffs

• Continuously refine prospecting approach based on response rates and conversion data

What We're Looking For

• College graduate (any business, communications, marketing, or related field preferred but not required)

• Strong written and verbal communication skills in English and Filipino

• Comfortable making cold calls and sending cold outreach emails

• High resilience — able to handle rejection and stay consistent

• Curious and resourceful — willing to research companies and decision-makers before reaching out

• Detail-oriented with strong CRM and data discipline

• Coachable, hungry to learn, and growth-oriented

• Prior experience in sales, telemarketing, BPO, or B2B outreach

What You'll Get

• Competitive compensation with performance-based incentives

• Statutory benefits (SSS, PhilHealth, Pag-IBIG, 13th month pay)

• Clear career path: Lead Generation Specialist → Senior Specialist → Account Executive

• Structured training and mentorship from experienced sales leaders

• Exposure to a wide range of industries and corporate clients

• A fast-paced, professional environment where your performance directly drives results

How to Apply

Submit your application through this job posting. Shortlisted candidates will be contacted for an initial interview within one to two weeks.