eCommerce & Performance Marketing Executive

About us

Nanachart is a dynamic and growing e-commerce business based in Singapore, specializing in curating and distributing Thai snacks, lifestyle products, and trending items to a global audience. Our mission is to bring joy and authenticity to everyday moments through products that celebrate the best of Thai creativity and craftsmanship. We operate a multi-channel sales ecosystem across our official website, online marketplaces including Shopee, Lazada, TikTok Shop, and RedMart, and B2B distribution. With strong logistics and local fulfillment capabilities, Nanachart is building a trusted brand that connects cultures through meaningful everyday products.

About the role

As the eCommerce & Performance Marketing Executive, you will be the driving force behind two of Nanachart's most critical growth engines: paid media and marketplace operations. This is an execution-first role where you will be optimising ad sets, fixing listing issues, reading the numbers, and acting on them. Based remotely in Bangkok, Thailand, you will work independently with clear direction from the Head of eCommerce. You will take full ownership of your work without waiting to be told what needs fixing.

What are we looking for

• Hands-on experience with Meta Ads Manager, TikTok Ads Manager, and/or Google Ads

• Experience operating at least one marketplace platform (Shopee, Lazada, or TikTok Shop)

• Comfortable with data: can read dashboards, spot trends, and adjust accordingly

• Strong proficiency in English & Thai

• Self-starter who can manage tasks independently without close supervision

• Open to using and learning AI tools as part of daily workflow

• 1-2 years in eCommerce or Digital Marketing; strong Fresh Grad profiles welcome

Key responsibilities

• Plan, set up, and manage paid campaigns on Meta Ads (Facebook/Instagram), TikTok Ads, and/or Google Ads

• Monitor daily performance: budget pacing, ROAS, CPA, CTR, and make real-time adjustments

• Conduct A/B testing on creatives, audiences, and landing pages

• Provide weekly performance reports with actionable insights

• Manage day-to-day operations across Shopee, Lazada, TikTok Shop, Shopify, and RedMart

• Drive on-site conversion rate optimization through UX improvements, funnel analysis and checkout enhancements

• Set up and manage promotions, vouchers, flash sales, and platform campaigns

• Create and update product listings: titles, descriptions, images, pricing, and stock

• Coordinate order fulfillment via Order Management System (OMS) to ensure SLA compliance

• Monitor platform health metrics: seller ratings, response rate, and listing performance

Benefits

• Remote-first, flexible working environment

• Claude AI license provided from day one to support your productivity

• Opportunity to grow from executor to a strategic contributor as the business scales

• Exposure to cross-border eCommerce operations across Singapore and Southeast Asia