Merchant Communication Analyst, SPX Express

Key Responsibilities:

• Develop, execute, and manage merchant communication campaigns (email, SMS, in-app)

• Ensure consistency and clarity of messaging across all merchant touchpoints

• Segment merchants and tailor communications based on lifecycle, performance, or needs

• Partner with operations, marketing, and product teams to align messaging strategies

• Track and analyze communication performance (open rates, CTR, engagement, etc.)

• Continuously optimize messaging content, timing, and channels

• Manage communication calendars and ensure timely delivery of key updates

• Support crisis or urgent communications when needed

• Maintain and update communication templates and playbooks

Qualifications:

• Bachelor’s degree in Business, Marketing, Communications, or related field

• 2–4 years of experience in communications, CRM, marketing operations, or similar roles

• Strong writing and content development skills

• Data-driven mindset with experience analyzing campaign performance

• Familiarity with CRM or communication tools (e.g., email platforms, SMS tools)

• Experience in e-commerce or marketplace environments is a plus