Mall Head (Alabang)
Job Description
The Mall Head supports the Area Manager in overseeing daily store operations across mall-based locations. This role is responsible for supervising staff, ensuring exceptional customer service, maintaining store standards, and driving sales performance. Acting as a key liaison between frontline employees and management, the Mall Head also provides timely updates on mall activity, marketing trends, and competitor actions—supporting strategic decisions and brand positioning.
B. Duties and Responsibilities
1. Team Supervision - Includes oversight of Senior Sales Associates, Customer Service Assistants, and Store Leaders/Heads
• Supervise and coordinate daily activities of store teams.
• Provide training, guidance, and motivation to store staff.
• Communicate and cascade approved shift schedules to all team members.
• Ensure adherence to schedules, productivity standards, and performance expectations.
• Serve as reliever during staff absences or rest days.
• Conduct regular audits and compliance checks.
2. Ka Primer Customer Service
• Ensure consistent delivery of excellent customer service.
• Handle customer inquiries, complaints, and escalations professionally and promptly.
• Foster a strong customer-first culture within the store team.
3. Sales & Visual Merchandising
• Support and drive the achievement of store sales targets.
• Lead the execution of high-impact visual merchandising, including:
o Seasonal and promotional displays
o Clean, properly tagged, and well-organized product presentation
o Store layouts in line with brand guidelines
• Monitor store traffic flow and product placement to optimize customer experience.
• Ensure all visual displays and signage meet brand standards.
• Assist in inventory management, replenishment, and stocktaking.
4. Mall Activity & Marketing Updates
• Monitor and report mall foot traffic and customer flow patterns.
• Coordinate with mall administration on mall-wide events, promotions, and campaigns.
• Provide timely feedback to the Area Manager on local marketing efforts and mall-driven initiatives.
• Stay informed of competitor activity, including promotions, product launches, and customer engagement strategies.
• Share relevant insights with management to enhance store positioning and performance.
5. Operations & Compliance
• Ensure proper implementation of opening and closing procedures, including cash handling and reporting.
• Maintain a clean, organized, and fully operational store environment.
• Ensure compliance with company policies, SOPs, and government regulations.
• Support the execution of price changes, promotions, and company initiatives.
• Conduct bi-monthly zoning checklists to assess operational readiness.
• Implement and execute business initiatives such as:
o Digital payment systems
o Customer loyalty programs
o Live selling events
o Online selling platforms
• Monitor and report all store maintenance issues (e.g., lighting, HVAC, plumbing, fixtures).
• Submit maintenance concerns to the Project Management Department via the official Google Form.
• Ensure each submission is acknowledged and logged by the Project Management team.
• Track all maintenance issues using committed resolution dates and follow up until full resolution.
• Maintain a store maintenance log and escalate unresolved concerns to the Area Manager or Project Management as needed.
• Coordinate with mall administration or external vendors for mall-handled facility issues.
6. Inventory Control
• Oversee and participate in daily inventory processes, including receiving, labeling, stocking, and organizing merchandise.
• Conduct regular stock counts and cycle counts to maintain accurate inventory records.
• Identify and report discrepancies, stock variances, and damaged goods.
• Monitor inventory
• Ensure proper storage, stock rotation, and loss prevention protocols are followed.
• Assist in preparation for inventory audits.
• Actively participate in:
o Monthly Physical Inventory Count (PIC)
o Cross Monthly Physical Inventory Count
C. Job Qualifications
College Graduate
Proven experience (typically 3+ years) in retail operations, store management, or a supervisory role, preferably within a mall-based setting or multi-unit environment.
Demonstrated success in achieving sales targets and managing daily operational activities.
D. Competencies
• Leadership & Supervision
• Operational Excellence
• Customer Service Focus
• Communication & Interpersonal Skills
• Business Acumen
• Proactive and Results-Oriented
• Adaptability
Employer questions
- Do you have experience working towards targets and KPIs?
- Do you have a Bachelor Degree?
- What's your expected monthly basic salary?
- How many years of retail management experience do you have?
- Which of the following types of qualifications do you have?
- Which of the following Microsoft Office products are you experienced with?
- How many years' experience do you have as an Area Sales Supervisor?
- Do you have customer service experience?
Company profile
OUR STORY
A force to reckon with in the retail and distribution of premium branded consumer products, The Primer Group of Companies started out in 1985 as a small trading company and has since aggressively expanded the depth and breadth of its operations to become one of the market leaders in various highly competitive categories and industries contributing to economic growth.
In over 35 years, the Primer Group created a niche in marketing the world’s best brands in travel, lifestyle, action sports and outdoor products, and eventually diversified its portfolio, from its core retail business to its wide range of high quality industrial products and top caliber services that are extensively sought after the world over.
The Primer Group takes the lead in sustainable green energy solutions. It has established a green consultancy firm that guarantees measurable savings; building efficiency and energy management; and security and fire safety solutions. It is also into high technology manufacturing of environment-friendly industrial grade inks, as well as highly specialized garment printing that employs only the most advanced printing machinery.
Over the years, the group has built numerous international partnerships in the distribution and maintenance of air conditioning and mechanical ventilation systems that are increasingly in demand in the Philippines. The diversified group is also into creative designs and solutions, eco tours, hospitality management, and continued education and training.
Through its advocacy arm, Center for Outdoor Recreation and Expedition (CORE), the Primer Group gives back to its stakeholders and supports environmental conservation, ecotourism and community development, as well as individuals and other bodies advocating change and promoting new discoveries in the name of environmental, athletic and scientific pursuits.
The Primer Group aims to be the global leader in the distribution of premium goods and services, and it is firmly on its way to accomplishing its mission to deliver superior customer experience. From its headquarters in the Philippines, it has expanded its network to include retail, distribution and logistics operations in Hong Kong, Singapore, Thailand, Indonesia, Malaysia, Japan, Viet nam, Taiwan, Australia, Middle East, Europe, and Africa.
The Primer Group continues to take advantage of opportunities opening up in the dynamic retail sector.
Brands We Carry
Retail
Ace, Aetrex, Backjoy, Baggallini, Barracuda, Bering, Billabong, Black Diamond, Briggs & Riley, Brixton, Cabeau, Coghlan's, Columbia, DC, Delsey, Eagle Creek, Flossy, Fox, Freewaters, Go Travel, Granite Gear, Healthy Back Bag, Hedgren, Herschel, Hurley, Hydro Flask, Jansport, Keen, Kickers, Komono, MRKT, Millican, Mitchell & Ness, Mi-Pac, Mountain Hardwear, Nalgene, Native, O'Neill, Osprey, Outdoor Products, Parkland, Pauls Boutique, People, Polaroid Originals, Poler, prAna, Quiksilver, Raen, Rains, Regetta Canoe, Rock Space, Roncato, Roxy, Sakroots, Salomon, Seafolly, Sea to Summit, Sledgers, Spy, Stance, Staple, Teva, The North Face, Timbuk2, Travelon, Tretorn, Tumi, Victorinox, Volcom, World Traveller, XD
E-commerce
Aeroworx, Digiworx, Primer Distribution Center
Industrial
Beyond Energy Solutions Technology Inc., Brushstroke Creatives, Designery, Union Inks and Graphics, Inc., Rigel and Rise Nation
Other Ventures
Bee Choo, The Park
Our Concept Stores
Bratpack, Flight 001, GRIND, Ladybag, Recreational Outdoor eXchange (R.O.X.), Res Toe Run, Sneakpeek, The Travel Club
OUR VISION
We at the Primer Group will be the leader in global distribution and innovation of premium goods and services.
OUR MISSION
To bring the world closer to our customers.
OUR CORE VALUES
• Integrity
• Self-Discipline
• Teamwork
• Entrepreneurial Spirit
• Passion for Excellence
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