Trade Marketing Analyst

Important Information:

• Hybrid work arrangement - 2-3x a week onsite 

• Work location: BGC, Taguig

THE RGP CONSULTING EXPERIENCE

RGP has a unique consulting model that provides opportunities for consultants to work in different ways. Most consultants work in a model where they have the flexibility and autonomy to choose projects aligning to their experience, skills and desired lifestyle. Other opportunities exist in team-based, strategy and solutions work. In all models, you will feel the full support of RGP to assist you in your work and guide you on your chosen path.

Trade Marketing Analyst

We are looking for a detail-oriented Trade Marketing Analyst to be responsible for driving business performance through data-driven insights, competitive intelligence, and identifying growth opportunities across digital commerce platforms. 

If you thrive in a fast-paced environment and enjoy turning market insights into actionable strategies that drive growth, this is the perfect opportunity for you.

Key Responsibilities

• Conduct regular business health checks through dashboards, including weekly data pulls and performance reviews. 

• Analyze key growth levers such as traffic, conversion, basket size, content, affiliates, and live commerce across platforms. 

• Perform competitive checks covering bundling strategies, promotional depth, and gifts-with-purchase (GWPs). 

• Consolidate and analyze data from dashboards based on business needs to provide actionable insights. 

• Provide recommendations based on competitor bundling and promotional strategies. 

• Identify eNRM opportunities by reviewing top and fast-growing SKUs, demand spaces, and product benefits. 

• Feed insights into innovation plans and business actions to drive growth.

Job Qualifications

• Bachelor’s degree in Business, Marketing, Economics, Statistics, or a related field.

• 2–4 years of experience in Trade Marketing, Sales, E-Commerce, Business Analytics, or a related role.

• Strong analytical skills and ability to turn data into actionable insights.
  Proficient in Microsoft Excel and PowerPoint.

• Experience with reporting and dashboard tools (e.g., Power BI, Tableau) is an advantage.

• Familiarity with e-commerce metrics such as traffic, conversion, sales, and promotions.
  Experience in analyzing market trends, competitor activities, and business performance.

• Strong communication and presentation skills.
  Detail-oriented with good problem-solving abilities.

• Able to work independently and manage multiple priorities.

• Preferably with experience in FMCG, retail, or e-commerce industries.

• Knowledge of trade marketing and commercial performance metrics.